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AUTOMALL:
661-837-6400
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All New
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F-150
F-150 Hybrid
F-150 Lightning
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Super Duty
New SUVs
All SUVs
Bronco
Bronco Sport
Mustang Mach-E
Escape
Edge
Explorer
Expedition
New EVs
All EVs
Mustang Mach-E
F-150 Lightning
Ford Power Promise
EV Savings Calculator
New Hybrids
All Hybrids
Escape Hybrid
Explorer Hybrid
Maverick
F-150 Hybrid
New Vans
All Vans
Transit
E-Transit
Custom Factory Order
Ford Model Lineup
Model Research
New 2024 Ford F-150 Lightning
2024 Ford F-150
2024 Ford Maverick
Good Time to Buy a Car?
New Car Dealership
What is the Most Reliable Truck?
What is the Best Electric SUV?
Used Trucks
Compare the Best Gas Mileage SUVs
Electric Car Tax Incentives
All Used
Used Cars
Used Trucks
Used SUVs
Used Vans
Used Hybrids & EVs
Featured Used Vehicles
Ford Blue Advantage
Specials
New Ford Specials
Used Under $20k
Regional Incentives
Work Trucks
New Work Trucks
Used Work Trucks
Finance
Finance Department
Credit Application
Commercial Credit Application
Get Pre-Approved
ITIN Financing
Flex Buy
Payment Calculators
Sell My Car
KBB Instant Cash Offer
Service
Schedule Service
Service Drive
Quick Lane®
Mobile Service Van
Collision Care
Service Coupons
Ford Pickup & Delivery
Ford Protect
FordPass Rewards™
FordPass Rewards™
General Maintenance Advice
Oil Change Advice
Brake Service Advice
Battery Service Advice
Tire Care Advice
Parts
Parts Department
Order Parts
Accessories
Tire Finder
Rentals
Certified Rentals
About Us
About Us
Why Buy From Us?
Hours & Directions
Meet Our Team
Contact Us
Hablamos Español
Reviews
Careers
Blog
Shop
All New
New Trucks
All Trucks
F-150
F-150 Hybrid
F-150 Lightning
Maverick
Ranger
Super Duty
New SUVs
All SUVs
Bronco
Bronco Sport
Mustang Mach-E
Escape
Edge
Explorer
Expedition
New EVs
All EVs
Mustang Mach-E
F-150 Lightning
Ford Power Promise
EV Savings Calculator
New Hybrids
All Hybrids
Escape Hybrid
Explorer Hybrid
Maverick
F-150 Hybrid
New Vans
All Vans
Transit
E-Transit
Custom Factory Order
Ford Model Lineup
Model Research
New 2024 Ford F-150 Lightning
2024 Ford F-150
2024 Ford Maverick
Good Time to Buy a Car?
New Car Dealership
What is the Most Reliable Truck?
What is the Best Electric SUV?
Used Trucks
Compare the Best Gas Mileage SUVs
Electric Car Tax Incentives
All Used
Used Cars
Used Trucks
Used SUVs
Used Vans
Used Hybrids & EVs
Featured Used Vehicles
Ford Blue Advantage
Specials
New Ford Specials
Used Under $20k
Regional Incentives
Work Trucks
New Work Trucks
Used Work Trucks
Finance
Finance Department
Credit Application
Commercial Credit Application
Get Pre-Approved
ITIN Financing
Flex Buy
Payment Calculators
Sell My Car
KBB Instant Cash Offer
Service
Schedule Service
Service Drive
Quick Lane®
Mobile Service Van
Collision Care
Service Coupons
Ford Pickup & Delivery
Ford Protect
FordPass Rewards™
FordPass Rewards™
General Maintenance Advice
Oil Change Advice
Brake Service Advice
Battery Service Advice
Tire Care Advice
Parts
Parts Department
Order Parts
Accessories
Tire Finder
Rentals
Certified Rentals
About Us
About Us
Why Buy From Us?
Hours & Directions
Meet Our Team
Contact Us
Hablamos Español
Reviews
Careers
Blog
Menu
Shop
All New
New Trucks
All Trucks
F-150
F-150 Hybrid
F-150 Lightning
Maverick
Ranger
Super Duty
New SUVs
All SUVs
Bronco
Bronco Sport
Mustang Mach-E
Escape
Edge
Explorer
Expedition
New EVs
All EVs
Mustang Mach-E
F-150 Lightning
Ford Power Promise
EV Savings Calculator
New Hybrids
All Hybrids
Escape Hybrid
Explorer Hybrid
Maverick
F-150 Hybrid
New Vans
All Vans
Transit
E-Transit
Custom Factory Order
Ford Model Lineup
Model Research
New 2024 Ford F-150 Lightning
2024 Ford F-150
2024 Ford Maverick
Good Time to Buy a Car?
New Car Dealership
What is the Most Reliable Truck?
What is the Best Electric SUV?
Used Trucks
Compare the Best Gas Mileage SUVs
Electric Car Tax Incentives
All Used
Used Cars
Used Trucks
Used SUVs
Used Vans
Used Hybrids & EVs
Featured Used Vehicles
Ford Blue Advantage
Specials
New Ford Specials
Used Under $20k
Regional Incentives
Work Trucks
New Work Trucks
Used Work Trucks
Finance
Finance Department
Credit Application
Commercial Credit Application
Get Pre-Approved
ITIN Financing
Flex Buy
Payment Calculators
Sell My Car
KBB Instant Cash Offer
Service
Schedule Service
Service Drive
Quick Lane®
Mobile Service Van
Collision Care
Service Coupons
Ford Pickup & Delivery
Ford Protect
FordPass Rewards™
FordPass Rewards™
General Maintenance Advice
Oil Change Advice
Brake Service Advice
Battery Service Advice
Tire Care Advice
Parts
Parts Department
Order Parts
Accessories
Tire Finder
Rentals
Certified Rentals
About Us
About Us
Why Buy From Us?
Hours & Directions
Meet Our Team
Contact Us
Hablamos Español
Reviews
Careers
Blog
</div> </div> </div> </div> </div> </div> </div> </section> <div class="elementor-element elementor-element-9face83 e-con-boxed e-con" data-id="9face83" data-element_type="container" data-settings="{"content_width":"boxed"}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-cf5dc29 elementor-widget elementor-widget-text-editor" data-id="cf5dc29" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <p><span data-sheets-root="1">We work with FordDirect to provide us with advertising and related services, and analytics. This includes, but is not limited to, the deployment of tracking technologies on our properties that collect and provide information about you to FordDirect or our provision of your name, email address, and other contact details to FordDirect, including for advertising and related services and analytics. To the extent we disclose information to FordDirect, FordDirect may use that information in accordance with its own privacy statement. For details on FordDirect’s data practices, see: <a class="in-cell-link" href="https://click.mail.forddirectdealer.com/?qs=a20bf837c9a4211f38a0536f6ee308bcd5aa782f0f67ebfca0772a490d307d869aab9dc90d7f0b57a7742d9e59d17c0a74cc2478b5ffc6c8" target="_blank" rel="noopener">FordDirect Privacy Statement.</a></span></p> </div> </div> </div> </div> </div> <section class="elementor-section elementor-top-section elementor-element elementor-element-5dafbc18 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="5dafbc18" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-686adf29" data-id="686adf29" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-96d0028 elementor-widget elementor-widget-heading" data-id="96d0028" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h1 class="elementor-heading-title elementor-size-default">Jim Burke Ford Privacy Policy</h1> </div> </div> <div class="elementor-element elementor-element-50ac5831 elementor-widget elementor-widget-text-editor" data-id="50ac5831" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <p>Effective Date: January 1, 2016</p><p>Protecting the privacy of your personal information is important to us. We hope that these policies regarding your privacy (the “Privacy Policy” or “Policy”) demonstrate our commitment to making your experience on our Web site (the “Site”) thoroughly enjoyable.</p><p>Individuals must be 13 years of age or older to use this Site and you warrant that you are 13 years of age or older. By using the Site, you consent to the privacy practices described in this Policy, as modified from time to time by us. Therefore, you should carefully review this Policy so you understand our privacy practices.</p> </div> </div> </div> <div class="elementor-element elementor-element-d262cd8 elementor-widget elementor-widget-heading" data-id="d262cd8" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">This Privacy Policy will inform you about:</h3> </div> </div> <div class="elementor-element elementor-element-e62d4bc elementor-widget elementor-widget-text-editor" data-id="e62d4bc" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <ul> <li>What information we collect from you;</li> <li>What “cookies” are and how they are used;</li> <li>Information concerning links to third party Web sites;</li> <li>Information for younger visitors and their parents;</li> <li>How we use the information we collect;</li> <li>Disclosure of information;</li> <li>The security measures we put in place to protect the loss, misuse or alteration of the information we obtain;</li> <li>How you may view the information we collect and update and correct the information; and</li> <li>Revisions to this Privacy Policy</li> </ul> </div> </div> </div> <div class="elementor-element elementor-element-3d0f2b6 elementor-widget elementor-widget-heading" data-id="3d0f2b6" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">The following section describes our disclosure practices more fully:</h3> </div> </div> <div class="elementor-element elementor-element-4da005f elementor-widget elementor-widget-text-editor" data-id="4da005f" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> A summary of the information we gather. As a general policy, no personal information is automatically collected from your visit to our Site. If you choose to create an account or contact us via a form on this site, we collect personally identifiable information (“PII”) that you provide such as your name, street address, phone number, and e-mail address. Please enter your information carefully as we do not have the ability to update any changed information. The PII you submit will be used to carry out your requests, respond to your inquiries, and to notify you (if applicable) regarding any promotions. </div> </div> </div> <div class="elementor-element elementor-element-ccfee18 elementor-widget elementor-widget-text-editor" data-id="ccfee18" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> We also collect aggregate information that does not identify a specific individual. Aggregate information may include demographic information, the type of browser being used (e.g., Internet Explorer, Safari, Chrome, etc.), the operating system you are using (e.g., Vista, Windows 7/8, or Mac OS), the number of users that visit a specific page on the Site and the character and duration of such visits. This aggregate information may be used to help analyze Site traffic and improve our services. At no point, however, will the aggregated information personally identify you. </div> </div> </div> <div class="elementor-element elementor-element-9cec3ac elementor-widget elementor-widget-text-editor" data-id="9cec3ac" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> Automatically Collected Information. We automatically receive certain types of information whenever you interact with us. For example, when you visit the Site, our systems automatically collect your IP address, and, as referenced above, the type of browser you use. Information may be automatically collected through the use of “cookies” which are discussed in more detail below. We may also collect information about your browsing behavior, such as entry and exit points for the Site, search terms, website addresses you visit, page views, and impressions. </div> </div> </div> <div class="elementor-element elementor-element-96b7ad2 elementor-widget elementor-widget-text-editor" data-id="96b7ad2" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> What are cookies and how do we use them? Cookies are small text files placed on your computer’s hard drive when you visit the Site. These files identify your computer and record your preferences and other data about your visit so that when you return to the site, the site knows who you are and can personalize your visit. In general, we use cookies to collect information so that we can determine how to improve our Site by seeing which areas, features and products are most popular, to personalize the site and improve the site experience. For example, collecting this information helps us streamline your experience on the Site–for example, by remembering who you are or “automatically” filling out forms for you. We also use this information to understand changes in consumer trends and demand, and to offer products and services to interested customers and demographic groups, thus improving the shopping experience. Most browsers automatically accept cookies as the default setting. You can modify the setting to reject cookies or to prompt you before accepting a cookie from the sites you visit by editing browser options. If you decide not to accept our cookies, you will still be able to access those parts of our site available to the general public but you may not be able to use some of the Site’s features or services and you may have a less satisfactory experience. </div> </div> </div> <div class="elementor-element elementor-element-6181095 elementor-widget elementor-widget-text-editor" data-id="6181095" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <p>Internal Use of PII. In general, we use PII internally to serve our users or customers, to enhance and extend our customer and user relationships so our users or customers may take maximum advantage of our products and services. For example, by understanding how you use our Site from your computer or mobile device, we are able to customize and personalize your experience. More specifically, we use PII to provide services or to anticipate and resolve problems with our Site, or to respond to customer support inquiries, and to create and inform you of new products or services from Jim Burke Ford or others that may better meet your needs. You should review the following section to understand when Jim Burke Ford discloses PII to affiliated and non-affiliated third parties.</p> </div> </div> </div> <div class="elementor-element elementor-element-b37e5d2 elementor-widget elementor-widget-text-editor" data-id="b37e5d2" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <p>Your PII may be used by us and our parent, subsidiaries, affiliates, joint venturers, successors, assigns, sponsors and/or partners (“Affiliated Third Parties”) to provide you with additional services. We may also rent, sell, or share your PII with other people or non-affiliated third parties.</p><p>Internal Analysis. We may use PII and aggregate information for our own internal statistical, design, or operational purposes, such as to estimate our audience size, or measure aggregate traffic patterns as well as to understand demographic, customer interest, and other trends among our users. We may also use PII to customize various aspects of the Site to your preferences. We may outsource these tasks to third parties for external analysis.</p><p>External Analysis.</p><p>This Site uses Adobe® Site Catalyst to help Jim Burke Ford measure the use of the Site or tailor our online ads based on the likely interests of our users. You can opt out of the use of Adobe cookies for these purposes by clicking here: <a href="http://www.adobe.com/privacy/opt-out.html#4">Opt Out.</a></p><p>Marketing Purposes: As referenced above, we may disclose your PII to both Affiliated Third Parties and non-affiliated third parties so they can inform you about their products or services. You may choose to stop receiving our newsletter or marketing emails by following the unsubscribe instructions included in these emails.</p><p>Our Affiliates: PII as well as aggregate information may be shared with our Affiliated Third Parties and stored on equipment and facilities that we share with such affiliates. We will keep all information collected from this Site logically separate from other information stored by such affiliates on such equipment.</p><p>Business Transfers: Information about our users and the Site is one of our most important business assets. Therefore, information about our users, including PII, will be disclosed as part of any merger or acquisition, creation of a separate business to provide the Site or fulfill products, sale or pledge of company assets as well as in the event of an insolvency, bankruptcy or receivership in which PII would be transferred as one of the business assets of the company.</p><p>Protection of Jim Burke Ford and Others: We release PII when we believe it is appropriate to comply with the law (e.g., a lawful subpoena, warrant or court order); to enforce or apply our policies; to protect our rights or property, or to protect our users from fraudulent, abusive, or unlawful use of, our Site; or if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure of communications or justifies disclosure of records without delay. In addition, we reserve the right to disclose any PII or aggregate information if required to do so by law, including compliance with legal process served onJim Burke Ford, or if we believe that such action is necessary in order to (a) to protect or defend the legal rights or property of Jim Burke Ford, the Site, or its users; or (b) in an emergency to protect the health and safety of the Site’s users or the general public.</p><p>Links to third party sites. The Site may contain hyperlinks to other Web sites, including sites we may not own or operate. We do not monitor or control the information collection or privacy practices of any third parties, and are not responsible for their practices or the content of their Web sites, including their use of any information (such as IP address, browser type, or operating system) collected when visitors “click through” links to their sites or view advertisements served by them. We encourage you to become familiar with their privacy practices, and to contact such third parties if you have any questions about their respective privacy policies.</p><p>Children’s Privacy Policy. The Site is not intended for individuals under thirteen years of age. We do not permit use of the Site by anyone under the age of 13, and we do not knowingly, directly, or passively collect information from children under age 13. If you are under 13 years of age, you should stop using this Site.</p><p>Do Not Track. Our Site does not respond to browser-based, DO NOT TRACK requests.</p><p>Disclosure of handles and postings. The username you select or are provided with in order to participate in certain public areas (such as bulletin boards, chat rooms, and the like) of the Site (your “Handle”) is deemed non-personally identifiable information. Your Handle may be published on the Site and may be disclosed to others, including, without limitation, to the public at large, and to any third parties with whom we elect to share such information. In addition, if you include your name or any other PII in any material transmitted or posted on public areas of the Site, such information will be published on the Site and will be disclosed to other users of the Site and to other third parties who may have access to or otherwise see a display of such information. You hereby release, hold harmless and waive any claims against Jim Burke Ford relating to such disclosure, sharing, or publication.</p><p>Security. Our data networks are protected by advanced firewall and password protection systems. We also maintain administrative, technical and physical safeguards to protect against unauthorized access, use, modification and disclosure of PII in our custody and control. We also are committed to employing reasonable technology in order to protect the security of our Site. Our security practices and policies are periodically reviewed and enhanced as necessary, and only authorized individuals are granted access to the information provided by our visitors. There is no 100% guarantee of security on the Internet, however. In addition, e-mail that you send us is not necessarily secure against interception. You are ultimately responsible for the security of your user name and password. If you have to write it down, please keep your user name separate from your password.</p><p>Revisions to policy. Please note that, by using the Site, you signify your agreement to this Privacy Policy. If you do not agree to this Policy, please do not use the Site. We may change or amend this Privacy Policy at any time by posting the revised Policy. If we make any material changes to our Policy or how we handle your personal information, we will post an “update” notice to our site and change the date of the Policy. If we are going to use any PII in a manner that is materially different from that stated in our Policy at the time we collected such information, we will give you a reasonable opportunity to consent to the changes; your continued use of the Site subsequent to changes to this Privacy Policy will mean that you accept the changes; therefore, please bookmark this page and review it frequently. The “Effective Date” at the top of this Agreement will assist you in determining whether you have reviewed the most current version.</p><p>However, if users have opted out of all communication with the Site, or deleted/deactivated their account, then they will not be contacted, nor will PII be used in this new manner. We will use information in accordance with the most current Privacy Policy.</p> </div> </div> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> <div class="post-tags"> </div> </div> <section id="comments" class="comments-area"> </section><!-- .comments-area --> </main> <div data-elementor-type="footer" data-elementor-id="496" class="elementor elementor-496 elementor-location-footer"> <div class="elementor-section-wrap"> <section class="elementor-section elementor-top-section elementor-element elementor-element-4e847e3d elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4e847e3d" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-30355a73" data-id="30355a73" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-67773430 pp-dual-heading-block elementor-widget__width-auto elementor-widget elementor-widget-pp-dual-heading" data-id="67773430" data-element_type="widget" data-widget_type="pp-dual-heading.default"> <div class="elementor-widget-container"> <h2 class="pp-dual-heading"> <a href="https://www.jimburkeford.com"> <span class="pp-first-text"> Jim Burke Ford </span> </a> </h2> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b9f46a2" data-id="b9f46a2" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-149fa6dd elementor-shape-square e-grid-align-mobile-center e-grid-align-right e-grid-align-tablet-right elementor-grid-0 elementor-widget elementor-widget-social-icons" data-id="149fa6dd" data-element_type="widget" data-widget_type="social-icons.default"> <div class="elementor-widget-container"> <div class="elementor-social-icons-wrapper elementor-grid"> <span class="elementor-grid-item"> <a class="elementor-icon elementor-social-icon elementor-social-icon-facebook-f elementor-repeater-item-424dd3f" href="https://www.facebook.com/jimburkefordlincoln/" target="_blank"> <span class="elementor-screen-only">Facebook-f</span> <i class="fab fa-facebook-f"></i> </a> </span> <span class="elementor-grid-item"> <a class="elementor-icon elementor-social-icon elementor-social-icon-youtube elementor-repeater-item-097a68e" href="https://www.youtube.com/channel/UCZGu22pV1KvnaDIUuOhbYtQ/" target="_blank"> <span class="elementor-screen-only">Youtube</span> <i class="fab fa-youtube"></i> </a> </span> <span class="elementor-grid-item"> <a class="elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-7026115" href="https://www.instagram.com/jimburkefordlincoln/" target="_blank"> <span class="elementor-screen-only">Instagram</span> <i class="fab fa-instagram"></i> </a> </span> <span class="elementor-grid-item"> <a class="elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-687e8c4" href="https://www.linkedin.com/company/jim-burke-ford-lincoln/" target="_blank"> <span class="elementor-screen-only">Linkedin</span> <i class="fab fa-linkedin"></i> </a> </span> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-243ff0b4 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="243ff0b4" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5e41baf1" data-id="5e41baf1" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-34d83468 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="34d83468" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-5f66ca68" data-id="5f66ca68" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-9990b28 elementor-widget elementor-widget-heading" data-id="9990b28" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-medium"><a href="/inventory/all-vehicles/">Shop</a></h4> </div> </div> <div class="elementor-element elementor-element-3e7657b1 elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="3e7657b1" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items"> <li class="elementor-icon-list-item"> <a href="/inventory/new-vehicles/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">New Ford</span> </a> </li> <li class="elementor-icon-list-item"> <a href="/inventory/used-vehicles/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Used</span> </a> </li> <li class="elementor-icon-list-item"> <a href="/new-ford-specials-bakersfield-ca/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Specials</span> </a> </li> <li class="elementor-icon-list-item"> <a href="http://worktrucks.jimburkeford.com/" target="_blank"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Work Trucks</span> </a> </li> </ul> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-65259bc0" data-id="65259bc0" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-47a1c82c elementor-widget elementor-widget-heading" data-id="47a1c82c" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-medium">Departments</h4> </div> </div> <div class="elementor-element elementor-element-f5f3965 elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="f5f3965" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items"> <li class="elementor-icon-list-item"> <a href="/finance-center/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Sales/Finance</span> </a> </li> <li class="elementor-icon-list-item"> <a href="/service-center/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Service</span> </a> </li> <li class="elementor-icon-list-item"> <a href="/parts-center/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Parts</span> </a> </li> <li class="elementor-icon-list-item"> <a href="/quick-lane/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Quick Lane</span> </a> </li> </ul> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-9c114ec" data-id="9c114ec" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-427204c elementor-widget elementor-widget-heading" data-id="427204c" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-medium"><a href="/about-us/">About Us</a></h4> </div> </div> <div class="elementor-element elementor-element-7d052d9f elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="7d052d9f" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items"> <li class="elementor-icon-list-item"> <a href="/hours-directions/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Hours & Directions</span> </a> </li> <li class="elementor-icon-list-item"> <a href="/careers/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Join Our Team</span> </a> </li> <li class="elementor-icon-list-item"> <a href="/tell-us/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Reviews</span> </a> </li> </ul> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-236e3296" data-id="236e3296" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-7501f409 elementor-widget elementor-widget-heading" data-id="7501f409" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-medium">Contact Us</h4> </div> </div> <div class="elementor-element elementor-element-7e8b50a0 elementor-align-left elementor-mobile-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="7e8b50a0" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items"> <li class="elementor-icon-list-item"> <a href="tel:661-328-3600"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text"><span class='departments__info-label'>Downtown: </span><span class='departments_info-value'>661-328-3600</span></span> </a> </li> <li class="elementor-icon-list-item"> <a href="tel:661-837-6400"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text"><span class='departments__info-label'>Automall: </span><span class='departments_info-value'>661-837-6400</span></span> </a> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-261ab71f" data-id="261ab71f" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-39353d13 elementor-widget elementor-widget-image" data-id="39353d13" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <div class="elementor-image"> <a href="https://www.jimburkeford.com"> <img width="800" height="182" src="https://images.jazelc.com/uploads/jimburkeford-m2en/Jim-Burke-Ford-Footer-dealer-logo-v1-1024x233.png" class="attachment-large size-large wp-image-1970" alt="Jim Burke Ford Footer Dealer Logo V1" loading="lazy" sizes="(max-width: 800px) 100vw, 800px" data-jzl-lazy-src="https://images.jazelc.com/uploads/jimburkeford-m2en/Jim-Burke-Ford-Footer-dealer-logo-v1-1024x233.png" data-jzl-lazy-srcset="https://images.jazelc.com/uploads/jimburkeford-m2en/Jim-Burke-Ford-Footer-dealer-logo-v1-1024x233.png 1024w, https://images.jazelc.com/uploads/jimburkeford-m2en/Jim-Burke-Ford-Footer-dealer-logo-v1-300x68.png 300w, https://images.jazelc.com/uploads/jimburkeford-m2en/Jim-Burke-Ford-Footer-dealer-logo-v1-768x175.png 768w, https://images.jazelc.com/uploads/jimburkeford-m2en/Jim-Burke-Ford-Footer-dealer-logo-v1-1536x350.png 1536w, https://images.jazelc.com/uploads/jimburkeford-m2en/Jim-Burke-Ford-Footer-dealer-logo-v1.png 1585w" data-controller="jzl-lazy-load" /> </a> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-63af7004 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="63af7004" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1980e32f" data-id="1980e32f" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-3d0d6716 elementor-widget elementor-widget-text-editor" data-id="3d0d6716" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <span style="font-weight:600;">Downtown Showroom: </span>: 2001 Oak St Bakersfield, CA 93301-3010 | <span style="font-weight:600;"> Automall Showroom: </span>: 5300 Gasoline Alley Dr Suite B Bakersfield, CA 93313 </div> </div> </div> <div class="elementor-element elementor-element-496605b elementor-widget__width-auto elementor-widget elementor-widget-text-editor" data-id="496605b" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <p>New Ford Research: </p> </div> </div> </div> <div class="elementor-element elementor-element-1749b85e elementor-align-left elementor-icon-list--layout-inline elementor-widget__width-auto elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="1749b85e" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/ford-f150-lightning/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">2024 Ford F-150 Lightning</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/2023-ford-f-150-bakersfield-ca/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">2024 Ford F-150</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/maverick/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">2024 Ford Maverick</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/models/2023/Ford/Mustang%20Mach-E/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">2024 Mustang Mach-E</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/compare-ford-f-150-bakersfield-ca/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Ford F-150 Comparison</span> </a> </li> </ul> </div> </div> <div class="elementor-element elementor-element-ec299e2 elementor-align-left elementor-icon-list--layout-inline elementor-widget__width-auto elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="ec299e2" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/new-ford-f-150s-for-sale-in-bakersfield-ca/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">New Ford F-150</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/new-ford-f-250s-for-sale-in-bakersfield-ca/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">New Ford F-250</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/new-ford-f-350s-for-sale-in-bakersfield-ca/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">New Ford F-350</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/new-ford-rangers-for-sale-in-bakersfield-ca/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">New Ford Ranger</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/new-ford-explorers-for-sale-in-bakersfield-ca/%20"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">New Ford Explorer</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/new-ford-broncos-for-sale-in-bakersfield-ca/%20"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">New Ford Bronco</span> </a> </li> </ul> </div> </div> <div class="elementor-element elementor-element-90ae9fa elementor-align-left elementor-icon-list--layout-inline elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="90ae9fa" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/definitions-disclosures/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Definitions & Disclosures</span> </a> </li> </ul> </div> </div> <div class="elementor-element elementor-element-10243d8b elementor-widget elementor-widget-text-editor" data-id="10243d8b" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user “as is” without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable government fees and taxes, finance charges, electronic filing charges, and emission testing charges. Doc Fee = $85. Electronic Filing fee = $33. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week. </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3627cbad elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3627cbad" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4f733c87" data-id="4f733c87" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-6bb67437 elementor-icon-list--layout-inline elementor-align-left elementor-tablet-align-center elementor-mobile-align-center elementor-widget__width-auto elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="6bb67437" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/sitemap/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Sitemap</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/cookie-policy"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Cookie Policy</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/privacy-policy/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Privacy Policy</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/privacy-requests"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Privacy Requests</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="/accessibility/"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">Accessibility Policy</span> </a> </li> </ul> </div> </div> <div class="elementor-element elementor-element-5e564a3 elementor-position-right elementor-vertical-align-middle elementor-widget__width-auto elementor-widget elementor-widget-image-box" data-id="5e564a3" data-element_type="widget" data-widget_type="image-box.default"> <div class="elementor-widget-container"> <div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><a href="/fdcampaign-ddcr/?privacyrights=ccpa" target="_blank"><img width="29" height="14" src="https://images.jazelc.com/uploads/jimburkeford-m2en/privacyoptions29x14.png" class="attachment-full size-full wp-image-3753" alt="California Consumer Privacy Act (CCPA) Opt-Out Icon" loading="lazy" data-jzl-lazy-src="https://images.jazelc.com/uploads/jimburkeford-m2en/privacyoptions29x14.png" data-controller="jzl-lazy-load" /></a></figure><div class="elementor-image-box-content"><span class="elementor-image-box-title"><a href="/fdcampaign-ddcr/?privacyrights=ccpa" target="_blank">Your Privacy Choices</a></span></div></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3746688a" data-id="3746688a" data-element_type="column"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-6de7b5b elementor-icon-list--layout-inline elementor-align-right elementor-tablet-align-center elementor-mobile-align-center elementor-widget__width-auto elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="6de7b5b" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item elementor-inline-item"> <span data-event="" data-event-details="eyJldmVudF9jb250ZW50IjoiIn0=" class="elementor-icon-list-text">All rights reserved</span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-6afaa603 elementor-widget__width-auto elementor-widget elementor-widget-jazel-ford-direct-ad-choices" data-id="6afaa603" data-element_type="widget" data-widget_type="jazel-ford-direct-ad-choices.default"> <div class="elementor-widget-container"> <a href="https://www.forddirect.com/adchoices" target="_blank" data-event="click_adchoices"> <img src="/content/plugins/ford-oem-features/integrations/elementor/../../images/adchoices.png" alt="AdChoices" title="AdChoices" /> </a> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-2f73a765 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2f73a765" data-element_type="section" data-settings="{"background_background":"classic","sticky":"bottom","sticky_on":["desktop","tablet","mobile"],"sticky_offset":0,"sticky_effects_offset":0}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-690828c5" data-id="690828c5" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-6faa073b elementor-view-default elementor-widget elementor-widget-icon" data-id="6faa073b" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <a class="elementor-icon" href="/service-appointment/"> <i aria-hidden="true" class="fas fa-wrench"></i> </a> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-4546f506" data-id="4546f506" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-4226abbc elementor-view-default elementor-widget elementor-widget-icon" data-id="4226abbc" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <a class="elementor-icon" href="/hours-directions/"> <i aria-hidden="true" class="fas fa-map-marker-alt"></i> </a> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-63186f29" data-id="63186f29" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-cf018fc elementor-view-default elementor-widget elementor-widget-icon" data-id="cf018fc" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <a class="elementor-icon" href="tel:661-328-3600"> <i aria-hidden="true" class="fas fa-phone-alt"></i> </a> </div> </div> </div> </div> </div> </div> </div> </div> </section> </div> </div> <script> (function() { var readyPromises = []; function addReadyPromise(promise) { readyPromises.push(promise); } function waitPromises() { return Promise.all(readyPromises); } var updateObjectFns = []; function jzlAddAnalyticsUpdateObject(fn) { updateObjectFns.push(fn); } function jzlAnalyticsUpdateObject(obj, action, params) { for( var i = 0; i < updateObjectFns.length; i++ ) { updateObjectFns[i](obj, action, params); } } var postLoadActionFns = []; function jzlAddAnalyticsPostLoadAction(fn) { postLoadActionFns.push(fn); } function jzlAnalyticsPostLoadAction(obj, action) { for( var i = 0; i < postLoadActionFns.length; i++ ) { postLoadActionFns[i](obj, action); } } window.jzlAnalyticsAddReadyPromise = addReadyPromise; window.jzlAnalyticsWaitPromises = waitPromises; window.jzlAddAnalyticsUpdateObject = jzlAddAnalyticsUpdateObject; window.jzlAnalyticsUpdateObject = jzlAnalyticsUpdateObject; 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quote|tool"}},"find-car-submit":{"page":{"pageName":":page name","siteSection":":ch","hierarchy":":h1","userLanguage":":v4","pageNameNoVehicle":":v11","client":":v14","site":":v15","tool":":v48","toolDescriptor":":v49","radUIVersion":":v54","variantName":":variant name"},"vehicle":{"modelYear":":v12","nameplate":":v16","bodyModelTrim":":v18","engineTrans":":v24","price":":v25"},"user":{"paCode":":v1","fordRegion":":v2","fdafCode":":v3","cksVisitId":":v17","leadType":":v28"},"event":{"action":"lead submitted|tool"}},"global-onclick":{"onclick":{"onclick":":c5","onclickLinkName":":pev2"},"vehicle":{"modelYear":":v12","nameplate":":v16","bodyModelTrim":":v18","engineTrans":":v24","price":":v25"}},"global-overlay":{"page":{"pageName":":page 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(datalayerDef.hasOwnProperty(subkey)) { var subkeyDefs = datalayerDef[subkey]; var values = {}; for (var fieldName in subkeyDefs) if (subkeyDefs.hasOwnProperty(fieldName)) { var fieldValue = subkeyDefs[fieldName]; if (fieldValue[0] === ":") { var varKey = fieldValue.substr(1); value = vars[varKey]; } else { value = fieldValue; } values[fieldName] = value; } datalayer[subkey] = values; } } return datalayer; } window.jzlAddAnalyticsPostLoadAction(function(jzlAnalyticsObject, action) { var prefix = jzlAnalyticsObject[ 'ford' ][ 'prefix' ]; var pageType = jzlAnalyticsObject[ 'load_page_type' ]; var pageSubType = jzlAnalyticsObject[ 'load_page_sub_type' ]; var isHome = pageType === "page" && pageSubType === "home"; var eventDetails = jzlAnalyticsObject['eventDetails'] || {}; var eventParams = eventDetails.params || {}; var eventTags = eventDetails.tags || {}; var srpFoundConditions = jzlAnalyticsObject['srp_found_conditions']; if ( Array.isArray(srpFoundConditions) && srpFoundConditions.length > 0 ) { srpFoundConditions = srpFoundConditions[0]; } var srpFoundVehicleTypes = jzlAnalyticsObject['srp_found_vehicle_types']; if ( Array.isArray(srpFoundVehicleTypes) && srpFoundVehicleTypes.length > 0 ) { srpFoundVehicleTypes = srpFoundVehicleTypes[0]; } jzlAnalyticsObject['year'] = eventDetails.year || jzlAnalyticsObject['year']; jzlAnalyticsObject['make'] = eventDetails.make || jzlAnalyticsObject['make']; jzlAnalyticsObject['model'] = eventDetails.model || jzlAnalyticsObject['model']; jzlAnalyticsObject['condition'] = eventDetails.condition || srpFoundConditions || 'all'; jzlAnalyticsObject['bodyType'] = eventDetails.bodyType || srpFoundVehicleTypes; jzlAnalyticsObject['nameplate'] = [jzlAnalyticsObject['make'], jzlAnalyticsObject['model']].join(' '); if (action === "AUTO5.INFINITE_SCROLL") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vls:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vls:content:infinite scroll"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row20(T)(1c)"); })(); } if (action === "AUTO5_VIEW_TYPE_CHANGED") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vls:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vls:content:view"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row20(T)(1c)"); })(); } if (action === "AUTO5.SPECIALS_CLICK") { (function() { var isForm = jzlAnalyticsObject[ 'specials_is_form' ]; var isTerms = jzlAnalyticsObject[ 'specials_is_terms' ]; var modelYear = jzlAnalyticsObject["specials_year"]; var make = jzlAnalyticsObject["specials_make"]; var model = jzlAnalyticsObject["specials_model"]; var nameplate = (make + ' ' + model).toLowerCase().trim(); if (isHome) { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":home:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "home:content:offer details"; jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = modelYear; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row15(T)(1c)"); } else { if (isForm) { jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = "specials:manufacturer incentives:vrfq"; jzlAnalyticsObject[ 'ford' ][ 'site_section' ] = "specials"; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = "specials"; jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = modelYear; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-overlay"; fireDtm(jzlAnalyticsObject, "row90(T)(2c)"); } else if (isTerms) { jzlAnalyticsObject['ford']['onclick_link_name'] = prefix + ":specials:manufacturer incentives:content:action:" + nameplate; jzlAnalyticsObject['ford']['onclick'] = "vehicle:action:apr pdf"; jzlAnalyticsObject['ford'][ 'model_year' ] = modelYear; jzlAnalyticsObject['ford']['nameplate'] = nameplate; jzlAnalyticsObject['ford']['action_name'] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row89(T)(1c)"); } } })(); } if (action === "AUTO5.COUPONS_CLICK") { (function() { if (isHome) { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":home:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "home:content:offer details"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row15(T)(1c)"); } else { var isPrint = jzlAnalyticsObject['coupon_is_print']; var isDetails = jzlAnalyticsObject['coupon_is_details']; var isOfferDetailsClick = jzlAnalyticsObject['coupon_is_offer_details_click']; var isScheduleService = jzlAnalyticsObject['coupon_is_schedule_service']; var isPrintOffer = jzlAnalyticsObject['coupon_is_print_offer']; var isScrollOffers = jzlAnalyticsObject['coupon_is_scroll_offers']; var isApplyNow = jzlAnalyticsObject['coupon_is_apply_now']; var isSeeAllOffers = jzlAnalyticsObject['coupon_is_see_all_offers']; var isQuestionSubmit = jzlAnalyticsObject['coupon_is_question_submit']; var action = eventParams.actionType; var isHandled = false; var mapping = { "oil-change": { type: "oil change advice", label: "row114(T)(1c)" }, // row114(T) "oil-change-advice": { type: "oil change advice", label: "row117(T)(1c)" }, // row117(T) "brake-service": { type: "brake service", label: "row118(T)(1c)" }, // row118(T) "brake-service-advice": { type: "brake service advice", label: "row120(T)(1c)" }, // row120(T) "battery-service": { type: "battery service", label: "row122(T)(1c)" }, // row122(T) "battery-service-advice": { type: "battery service advice", label: "row123(T)(1c)" }, // row123(T) "tire-care": { type: "tire care", label: "row126(T)(1c)" }, // row126(T) -- old "tire-care-advice": { type: "tire care advice", label: "row126(T)(1c)" }, // row126(T) "general-service-advice": { type: "general service advice", label: "row114(T)(1c)" }, // row114(T) }; var mappedInfo = mapping[pageType]; if (mappedInfo != null) { if (isPrintOffer) { action = "print offer"; } else if (isDetails) { action = "offer details click"; } else if (isOfferDetailsClick) { action = "offer details click"; } else if (isScheduleService) { action = "schedule service"; } else if (isPrint) { action = "print"; } else if (isScrollOffers) { action = "scroll offers"; } else if (isApplyNow) { action = "apply now"; } else if (isSeeAllOffers) { action = "see all offers"; } else if (isQuestionSubmit) { action = "question submit"; } else { action = "question submit"; } var mappedPageType = mappedInfo.type; var label = mappedInfo.label; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":service:" + mappedPageType + ":content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = mappedPageType + ":content:" + action; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, label); isHandled = true; } if (!isHandled) { if (isPrint) { action = "print"; } else if (isDetails) { action = "view offer details"; } else if (isScheduleService) { action = "schedule service"; } jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":specials:service and parts specials:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "specials:service and parts specials:content:" + action; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row87(T)(1c)"); } } })(); } if (action === "AUTO5.SEARCH_SRP_NO_RESULT") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); var foundVehicleTypes = jzlAnalyticsObject['srp_found_vehicle_types'] || []; var vehicleCategory = foundVehicleTypes[0] || ""; jzlAnalyticsObject['ford']['page_name'] = condition + ":si:vls:no results:contact"; jzlAnalyticsObject['ford']['nameplate'] = nameplate; jzlAnalyticsObject['ford']['site_section'] = "search inventory"; var hierarchy = ["shopping tools:contact", vehicleCategory, nameplate]; hierarchy = hierarchy.filter(function(segment) { return segment != null && segment !== ''; }); jzlAnalyticsObject['ford']['hierarchy'] = hierarchy.join(':'); jzlAnalyticsObject['ford']['action_name'] = "global-overlay"; fireDtm(jzlAnalyticsObject, "row49(T)(2c)"); })(); } if (action === "AUTO5.GO_TO_COMPARE_PAGE") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vls:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vls:content:compare"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = condition + ":si:vehicle compare"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row30(T)(1c)"); })(); } if (action === "AUTO5.SEARCH_SRP") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); var foundVehicleTypes = jzlAnalyticsObject[ 'srp_found_vehicle_types' ] || []; var vehicleCategory = ""; if (foundVehicleTypes.length === 1) { vehicleCategory = foundVehicleTypes[0]; } jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = condition + ":si:vls"; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = "shopping tools:search inventory-vls"; if (vehicleCategory !== "") { jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += ":" + vehicleCategory; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += ":" + nameplate; } } jzlAnalyticsObject[ 'ford' ][ 'site_section' ] = "search inventory"; jzlAnalyticsObject[ 'ford' ][ 'search_depth' ] = "0:" + jzlAnalyticsObject['srp_count']; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "si-results-load"; // Check the flag to see if we just landed on this SRP. // We only fire the event if we didn't do so. // Otherwise, we clear the flag, so that switching to other SRPs will // continue to fire. if (jzlAnalyticsObject[ 'ford' ][ 'is_srp' ]) { jzlAnalyticsObject[ 'ford' ][ 'is_srp' ] = false; } else { fireDtm(jzlAnalyticsObject, "row19(T)(11c)"); // CSC-4826 // also fire 'jvx-html-dcr' jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "jvx-html-dcr"; fireDtm(jzlAnalyticsObject, "row19(T)(11c)"); } })(); } if (action === "AUTO5.VDP_VIEW") { (function() { var nameplate = (jzlAnalyticsObject[ 'vdp_make' ] + ' ' + jzlAnalyticsObject[ 'vdp_model' ]).toLowerCase().trim(); var condition = jzlAnalyticsObject[ 'vdp_condition' ]; var vehicleCategory = (jzlAnalyticsObject[ 'vdp_category' ] || "").toLowerCase().trim(); var modelYear = jzlAnalyticsObject[ 'vdp_modelyear' ]; jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = condition + ":si:vehicle details"; /** * CSC-5185 - Separate inclusion of vehicleCategory and nameplate so we don't lose nameplate * if vehicleCategory doesn't exist. This pattern exists a couple of times in * this file but let's fix it per request to minimize effect. */ jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = "shopping tools:search inventory-vls"; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += vehicleCategory !== "" ? ":" + vehicleCategory : ""; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += nameplate !== "" ? ":" + nameplate : ""; jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = modelYear; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'lead_type' ] = "si:vls"; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "si-details-load"; // Check the flag to see if we just landed on this VDP. // We only fire the event if we didn't do so. // Otherwise, we clear the flag, so that switching to other VDPs will // continue to fire. if (jzlAnalyticsObject[ 'ford' ][ 'is_vdp' ]) { jzlAnalyticsObject[ 'ford' ][ 'is_vdp' ] = false; } else { fireDtm(jzlAnalyticsObject, "row32(T)(11c)"); // CSC-4826 // also fire 'jvx-html-dcr' jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "jvx-html-dcr"; fireDtm(jzlAnalyticsObject, "row32(T)(11c)"); } })(); } if (action === "AUTO5.REDEEM_INCENTIVE") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; var bodyType = eventDetails.bodyType || jzlAnalyticsObject[ 'vdp_bodytype' ]; var srpType = pageSubType === "srp" ? "vls" : "vehicle details"; var label = pageSubType === "srp" ? "row28(T)(2c)" : "row38(T)(2c)"; jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = condition + ":si:" + srpType + ":redeem offer"; jzlAnalyticsObject[ 'ford' ][ 'site_section' ] = "search inventory"; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = "shopping tools:redeem offer:" + bodyType + ":" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-overlay"; fireDtm(jzlAnalyticsObject, label); })(); } if (action === "AUTO5.WINDOW_STICKER") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var srpType = pageSubType === "srp" ? "vls" : "vehicle details"; var label = pageSubType === "srp" ? "row23(T)(4c)" : "row46(T)(4c)"; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:" + srpType + ":view window sticker:" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:" + srpType + ":view window sticker:" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:window sticker"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = srpType + ":window sticker"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "window-sticker"; fireDtm(jzlAnalyticsObject, label); })(); } if (action === "AUTO5.CTA_CLICK") { (function() { var actionType = eventParams.actionType || jzlAnalyticsObject[ 'cta_actiontype' ]; var year = eventDetails.year || jzlAnalyticsObject[ 'cta_year' ]; var make = eventDetails.make || jzlAnalyticsObject[ 'cta_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'cta_model' ]; var conditions = eventDetails.conditions || jzlAnalyticsObject[ 'cta_conditions' ]; var vehicleCategory = eventDetails.bodyType || jzlAnalyticsObject[ 'cta_bodytype' ]; vehicleCategory = Array.isArray(vehicleCategory) ? vehicleCategory[0] : vehicleCategory; vehicleCategory = vehicleCategory != null ? vehicleCategory.toLowerCase() : 'unavailable'; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = (conditions && conditions.length) === 1 ? conditions[0].toLowerCase() : "all"; var srpType = ( pageSubType === "srp" ) ? 'vls' : 'vehicle details'; if ( actionType === "form" && pageType === "inventory" ) { (function() { var label; var actionCode; var pageNamePostfix = null; var hierarchyCode; var sectionCode; var ctaLabel = (jzlAnalyticsObject[ 'cta_label' ] || "").toLowerCase(); var actionSubType = eventParams.actionSubType || ''; if (handleFmccPrequalifyEvent(actionSubType, srpType, prefix, nameplate, eventDetails)) { return; } if (pageSubType === "srp") { if (ctaLabel === "text us" || actionSubType === 'text-us') { actionCode = "text us"; hierarchyCode = "text us"; sectionCode = "search inventory"; label = "row26(T)(2c)"; } else if (ctaLabel === "confirm availability" || actionSubType === 'confirm-availability') { actionCode = "confirm availability"; hierarchyCode = "confirm availability"; sectionCode = "search inventory"; label = "row28(T)(2c)"; } else { actionCode = "vrfq"; hierarchyCode = "get quote"; sectionCode = "get quote"; label = "row22(T)(2c)"; } } else if ( pageSubType === 'vdp' ) { if (ctaLabel === "text us" || actionSubType === 'text-us') { actionCode = "text us"; hierarchyCode = "text us"; sectionCode = "search inventory"; label = "row36(T)(2c)"; } else if (ctaLabel === "confirm availability" || actionSubType === 'confirm-availability') { actionCode = "confirm availability"; hierarchyCode = "confirm availability"; sectionCode = "search inventory"; label = "row40(T)(2c)"; } else if (ctaLabel === "more-info" || actionSubType === 'more-info') { actionCode = "vrmi"; pageNamePostfix = "vin" hierarchyCode = "more info"; sectionCode = "search inventory"; label = "row44(T)(2c)"; } else { actionCode = "vrfq"; pageNamePostfix = "vin"; hierarchyCode = "get quote"; sectionCode = "get quote"; label = "row34(T)(2c)"; } } jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = condition + ":si:" + srpType + ":" + actionCode; jzlAnalyticsObject[ 'ford' ][ 'site_section' ] = sectionCode; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = "shopping tools:" + hierarchyCode; if (vehicleCategory !== "") { jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += ":" + vehicleCategory; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += ":" + nameplate; } } jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = year; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-overlay"; fireDtm(jzlAnalyticsObject, label, { pageNamePostfix: pageNamePostfix }); })(); } else if (actionType === "edmunds-sms") { (function() { var label; if (pageSubType === "srp") { label = "edmunds sms srp (2c)"; } else { label = "edmunds sms vdp (2c)"; } jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = condition + ":si:" + srpType + ":edmunds sms"; jzlAnalyticsObject[ 'ford' ][ 'site_section' ] = "search inventory"; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = "shopping tools:edmunds sms"; if (vehicleCategory !== "") { jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += ":" + vehicleCategory; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] += ":" + nameplate; } } jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = year; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-overlay"; fireDtm(jzlAnalyticsObject, label); })(); } function handleFmccPrequalifyEvent(actionSubType, pageName, prefix, nameplate, eventDetails) { if (actionSubType !== 'fmcc-prequalify' || eventDetails == null) { return false; } var condition = 'other'; if (eventDetails.conditions != null) { var lowerCasedCondition = eventDetails.conditions.toLowerCase(); condition = lowerCasedCondition.indexOf('new') >= 0 ? 'new' : 'used'; } var action = pageName === 'vls' ? "content:get prequalified" : "get prequalified"; jzlAnalyticsObject['ford']['action_name'] = "global-onclick"; jzlAnalyticsObject['ford']['onclick'] = [condition, "si", pageName, action].join(':'); jzlAnalyticsObject['ford']['onclick_link_name'] = [prefix, condition, "si", pageName, "content:action", nameplate].join(':'); fireDtm(jzlAnalyticsObject, "row21(T)(1c)"); return true; } })(); } if (action === "AUTO5.VDP_IMAGE_GALLERY_FULLSCREEN") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action:" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:fullscreen photo"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:fullscreen photo"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:fullscreen photo"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.BACK_TO_SEARCH_RESULTS_VDP") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var foundConditions = eventDetails.condition || jzlAnalyticsObject[ 'srp_found_conditions' ]; if (Array.isArray(foundConditions) && foundConditions.length === 1) { condition = foundConditions[0]; } if (condition == null) { condition = jzlAnalyticsObject[ 'vdp_condition' ]; } if (condition == null) { condition = "all"; } jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== '') { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:back to search"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:back to search"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:back to search"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.VDP_IMAGE_GALLERY_LEFT_NAV") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action:" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:photo scroll"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:photo scroll"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:photo scroll"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.VDP_IMAGE_GALLERY_RIGHT_NAV") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action:" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:photo scroll"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:photo scroll"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:photo scroll"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.VDP_IMAGE_GALLERY_VIDEO_PLAY") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:video play"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:video play"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:video play"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.VDP_IMAGE_GALLERY_THUMBNAIL_CLICK") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:photo click"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:photo click"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:photo click"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.FEATURE_TAB") { (function() { if ( pageType === 'ford-protect' ) { // ======= // row156(T)(1c) - Fires on click of accordions on a Ford Protect page // ======= var featureName = eventDetails['event_content']; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":service:fordprotect:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "fordprotect:content:accordion:" + featureName; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row156(T)(1c)"); } else { // ======= // row33(T)(1c) - Fires on click of print, email, payment calculator, info table, photo scroll // ======= var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; var featureCategory = jzlAnalyticsObject[ 'vdp_feature_category' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:" + featureCategory; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:" + featureCategory; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:" + featureCategory; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); } })(); } if (action === "AUTO5.SIDEBAR_FILTER_RANGE_CHANGED") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); var filterName = (jzlAnalyticsObject[ 'srp_filter_name' ] || "").toLowerCase(); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vls:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vls:content:filter:" + filterName; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.SIDEBAR_FILTER_VALUE_TOGGLE") { (function() { if ( eventDetails.isActive || jzlAnalyticsObject[ 'srp_filter_is_checked' ]) { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); var filterName = (eventDetails.filterName || jzlAnalyticsObject[ 'srp_filter_name' ] || "").toLowerCase(); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vls:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vls:content:filter:" + filterName; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); } })(); } if (action === "AUTO5.SIDEBAR_FILTER_VISIBILITY") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); var filterName = (jzlAnalyticsObject[ 'srp_filter_name' ] || "").toLowerCase(); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vls:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vls:content:filter:" + filterName; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.SAVE_VEHICLE") { (function() { var year = jzlAnalyticsObject[ 'year' ] || jzlAnalyticsObject[ 'vdp_year' ]; var make = jzlAnalyticsObject[ 'make' ] || jzlAnalyticsObject[ 'vdp_make' ]; var model = jzlAnalyticsObject[ 'model' ] || jzlAnalyticsObject[ 'vdp_model' ]; var condition = jzlAnalyticsObject[ 'condition' ] || jzlAnalyticsObject[ 'vdp_condition' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var srpType = pageSubType === "srp" ? "vls:content" : pageSubType === "vdp" ? "vehicle details:content" : "vehicle compare:content"; var label = pageSubType === "srp" ? "row20(T)(1c)" : pageSubType === "vdp" ? "row33(T)(1c)" : "row31(T)(1c)"; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:" + srpType + ":action"; if (pageSubType === "compare") { jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle compare:save"; } else { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:" + srpType + ":add:favorite"; } if (pageSubType === "vdp") { jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:add:favorite"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:add:favorite"; } jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = year; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, label); })(); } if (action === "AUTO5.UNSAVE_VEHICLE") { (function() { var year = jzlAnalyticsObject[ 'year' ] || jzlAnalyticsObject[ 'vdp_year' ]; var make = jzlAnalyticsObject[ 'make' ] || jzlAnalyticsObject[ 'vdp_make' ]; var model = jzlAnalyticsObject[ 'model' ] || jzlAnalyticsObject[ 'vdp_model' ]; var condition = jzlAnalyticsObject[ 'condition' ] || jzlAnalyticsObject[ 'vdp_condition' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var srpType = pageSubType === "srp" ? "vls:content" : pageSubType === "vdp" ? "vehicle details:content" : "vehicle compare:content"; var label = pageSubType === "srp" ? "row20(T)(1c)" : pageSubType === "vdp" ? "row33(T)(1c)" : "row31(T)(1c)"; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:" + srpType + ":action"; if (pageSubType === "compare") { jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle compare:remove"; } else { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:" + srpType + ":remove:favorite"; } if (pageSubType === "vdp") { jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:remove:favorite"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:remove:favorite"; } jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = year; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, label); })(); } if (action === "AUTO5.ADD_SUBSCRIPTION_VEHICLE") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; var srpType = pageSubType === "srp" ? "vls:content" : "vehicle details"; var label = pageSubType === "srp" ? "row20(T)(1c)" : "row33(T)(1c)"; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:" + srpType + ":content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:" + srpType + ":add:alert"; if (pageSubType === "vdp") { jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:add:alert"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:add:alert"; } jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, label); })(); } if (action === "AUTO5.REMOVE_SUBSCRIPTION_VEHICLE") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; var srpType = pageSubType === "srp" ? "vls:content" : "vehicle details"; var label = pageSubType === "srp" ? "row20(T)(1c)" : "row33(T)(1c)"; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:" + srpType + ":content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:" + srpType + ":remove:alert"; if (pageSubType === "vdp") { jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:remove:alert"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:remove:alert"; } jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, label); })(); } if (action === "AUTO5.CARFAX_LOGO_CLICK") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:carfax"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row20(T)(1c)"); })(); } if (action === "AUTO5.AUTOCHECK_LOGO_CLICK") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var srpType = 'unavailable'; switch(pageSubType) { case 'srp': srpType = 'vls'; break; case 'vdp': srpType = 'vehicle details' break; } jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:" + srpType + ":content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:autocheck"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row20(T)(1c)"); })(); } if (action === "AUTO5.CHANGE_SORT_ORDER") { (function() { var condition = buildCondition(jzlAnalyticsObject, pageSubType); var nameplate = buildNameplate(jzlAnalyticsObject); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vls:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vls:content:sort by"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row20(T)(1c)"); })(); } if (action === "AUTO5.FBSHARE") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:share"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:share"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:share"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.TWEET") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:tweet"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:tweet"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:tweet"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.PAYMENT_CALCULATOR") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:payment estimator"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:payment estimator"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:payment estimator"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "payment-estimator-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(8c)"); })(); } if (action === "AUTO5.EMAIL") { (function() { var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); var condition = eventDetails.condition || jzlAnalyticsObject[ 'vdp_condition' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":" + condition + ":si:vehicle details:content:action"; if (nameplate !== "") { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] += ":" + nameplate; } jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = condition + ":si:vehicle details:share"; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:share"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:share"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row33(T)(1c)"); })(); } if (action === "AUTO5.HPS_TAB_CLICK") { (function() { var tabName = eventDetails.tabName || jzlAnalyticsObject['hps_tab_name']; if (tabName == null || tabName === '') { return; } var lowerCasedTabName = tabName.toLowerCase(); var tabNameMap = { "price_range": "price", "make_model": "model", "vehicle_type": "body" }; if (lowerCasedTabName in tabNameMap) { lowerCasedTabName = tabNameMap[tabName]; } else if (lowerCasedTabName.indexOf('vehicle type') >= 0 || lowerCasedTabName.indexOf('body') >= 0) { lowerCasedTabName = "body"; } else if (lowerCasedTabName.indexOf('make') >= 0 || lowerCasedTabName.indexOf('model') >= 0) { lowerCasedTabName = "model"; } else if (lowerCasedTabName.indexOf('price') >= 0) { lowerCasedTabName = "price"; } jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":home:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "home:content:" + lowerCasedTabName + " search"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row15(T)(1c)"); })(); } if (action === "AUTO5.FTS_INPUT_SUBMITTED") { (function() { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":home:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "home:content:search"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row15(T)(1c)"); })(); } if (action === "AUTO5.PAYMENT_CALCULATOR_CTA") { (function() { var ctaTitle = eventDetails.calculator_type || jzlAnalyticsObject[ 'cta_title' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":finance:payment calculator:" + ctaTitle + ":calculate"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "finance:payment calculator:" + ctaTitle + ":calculate"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row143(T)(1c)"); })(); } if (action === "AUTO5.BROCHURE_DOWNLOAD") { (function() { var brochureName = eventDetails['brochure_name'] || jzlAnalyticsObject[ 'brochure_name' ]; if ( !brochureName ) { brochureName = eventDetails['event_content'] || ''; } brochureName = brochureName.trim().toLowerCase(); if ( pageType === 'ford-protect' ) { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":service:fordprotect:download"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "fordprotect:brochure download:" + brochureName; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "fordprotect:pdf brochure"; } else { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":ford brochures:" + brochureName + ":download"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "ford brochures:brochure download:" + brochureName; jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = "ford brochures"; jzlAnalyticsObject[ 'ford' ][ 'site_section' ] = "ford brochures"; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = "ford brochures"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "ford brochures:pdf brochure"; } jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:pdf brochure"; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-download"; fireDtm(jzlAnalyticsObject, "row56(T)(7c)"); })(); } if (action === "AUTO5.INCENTIVES_POPUP_OPEN") { (function() { var year = eventDetails.year || jzlAnalyticsObject[ 'vdp_year' ]; var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = "specials:manufacturer incentives:vrfq"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = year; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-overlay"; fireDtm(jzlAnalyticsObject, "row90(T)(2c)"); })(); } if (action === "AUTO5.a5-redeem-incentive-event") { (function() { var year = eventDetails.year || jzlAnalyticsObject[ 'vdp_year' ]; var make = eventDetails.make || jzlAnalyticsObject[ 'vdp_make' ]; var model = eventDetails.model || jzlAnalyticsObject[ 'vdp_model' ]; var nameplate = [make, model].join(' ').toLowerCase().trim(); jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = "specials:manufacturer incentives:vrfq"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = nameplate; jzlAnalyticsObject[ 'ford' ][ 'model_year' ] = year; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-overlay"; fireDtm(jzlAnalyticsObject, "row90(T)(2c)"); })(); } if (action === "AUTO5.GOOGLE_MAP_CLICK") { (function() { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":contact us:hours and directions:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "contact us:content:map click"; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row163(T)(1c)"); })(); } if (action === "AUTO5.DOWNLOAD_COLLISION_GUIDE" || action === "AUTO5.GO_TO_COLLISION_SECTION") { (function() { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":service:collision:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "collision:content:collision guide"; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row128(T)(1c)"); })(); } if (action === "AUTO5.DOWNLOAD_CPO_BROCHURE") { (function() { var brochureName = jzlAnalyticsObject[ 'click_file_name' ]; var brochureNameWithoutExtension = brochureName.substring(0, brochureName.lastIndexOf('.')); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":cpo overview:download"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "cpo overview:brochure download:" + brochureNameWithoutExtension; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-download"; fireDtm(jzlAnalyticsObject, "row59(T)(7c)"); })(); } if (action === "AUTO5.REVIEW_CTA_CLICK") { (function() { var linkName = jzlAnalyticsObject[ 'link_name' ]; jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":service:review:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "review:content:" + linkName; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row98(T)(1c)"); })(); } if (action === "FORM.SUBMITCLICK") { (function() { var formType = jzlAnalyticsObject[ 'form_type' ]; var ctaLabel = jzlAnalyticsObject[ 'cta_label' ]; var pageName, hierarchy, vdpVehicleData; var actionLabel, year, make, model, condition, bodyType, nameplate = ''; if ( ctaLabel && ctaLabel !== '' ) { switch( ctaLabel ) { case 'text us': // ======= // row27(PL)(2c) - Fire on load of text us completion // row39(PL)(2c) - Fire on load of text us completion within vehicle details page // ======= switch (pageSubType) { case 'srp': year = jzlAnalyticsObject['year'] || ''; make = jzlAnalyticsObject['make'] || ''; model = jzlAnalyticsObject['model'] || ''; condition = jzlAnalyticsObject['condition'] || ''; bodyType = jzlAnalyticsObject['bodyType'] || ''; nameplate = [make, model].join(' ').toLowerCase().trim(); pageName = [condition, 'si:vls:text us:thank you']; actionLabel = 'row27(PL)(2c)'; break; case 'vdp': vdpVehicleData = jzlAnalyticsObject['vdp_vehicle'] || []; year = vdpVehicleData.year || ''; make = vdpVehicleData.make || ''; model = vdpVehicleData.model || ''; condition = vdpVehicleData.condition || ''; nameplate = [make, model].join(' ').toLowerCase().trim(); bodyType = vdpVehicleData ? vdpVehicleData.category : ''; pageName = [condition, 'si:vehicle details:text us:thank you']; actionLabel = 'row39(PL)(2c)'; break; } hierarchy = ['shopping tools:text us', bodyType, nameplate].filter(function (segment) { return segment && segment.trim() !== ''; }); jzlAnalyticsObject['ford']['action_name'] = 'global-overlay'; jzlAnalyticsObject['ford']['page_name'] = pageName.join(':'); jzlAnalyticsObject['ford']['site_section'] = 'search inventory'; jzlAnalyticsObject['ford']['hierarchy'] = hierarchy.join(':'); jzlAnalyticsObject['ford']['model_year'] = year; jzlAnalyticsObject['ford']['nameplate'] = nameplate; fireDtm(jzlAnalyticsObject, actionLabel); break; case 'request more info': // ======= // row45(T)(21c) - Fire on submission of form for request more information in vehicle page // ======= if ( pageSubType === 'vdp' ) { vdpVehicleData = jzlAnalyticsObject['vdp_vehicle'] || []; year = vdpVehicleData.year || ''; make = vdpVehicleData.make || ''; model = vdpVehicleData.model || ''; condition = vdpVehicleData.condition || ''; nameplate = [make, model].join(' ').toLowerCase().trim(); bodyType = vdpVehicleData ? vdpVehicleData.category : ''; pageName = [condition, 'si:vehicle details:vrmi:thank you']; hierarchy = ['shopping tools:more info', bodyType, nameplate].filter(function (segment) { return segment && segment.trim() !== ''; }).join(':'); jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = 'vrmi-submit'; jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = pageName.join(':'); jzlAnalyticsObject[ 'ford' ][ 'site_section' ] = 'search inventory'; jzlAnalyticsObject[ 'ford' ][ 'hierarchy' ] = hierarchy; jzlAnalyticsObject[ 'ford' ][ 'lead_type' ] = 'si:vrmi'; jzlAnalyticsObject[ 'ford' ][ 'tool' ] = "event:lead submitted"; jzlAnalyticsObject[ 'ford' ][ 'tool_descriptor' ] = "vehicle details:more info"; jzlAnalyticsObject['ford']['model_year'] = year; jzlAnalyticsObject['ford']['nameplate'] = nameplate; fireDtm(jzlAnalyticsObject, 'row45(T)(21c)'); } break; } } else { switch( formType ) { case "service-question": (function () { if (pageType === "service-specials") { jzlAnalyticsObject['ford']['onclick_link_name'] = prefix + ":specials:service and parts specials:content:submit"; jzlAnalyticsObject['ford']['onclick'] = "specials:service and parts specials:content:submit"; jzlAnalyticsObject['ford']['action_name'] = "global-onclick"; fireDtm(jzlAnalyticsObject, 'row86(T)(1c)'); } })(); break; case "quick-question": (function () { if (isHome) { jzlAnalyticsObject['ford']['onclick_link_name'] = prefix + ":home:content:action"; jzlAnalyticsObject['ford']['onclick'] = "home:content:quick question"; jzlAnalyticsObject['ford']['action_name'] = "global-onclick"; fireDtm(jzlAnalyticsObject, 'row15(T)(1c)'); } })(); break; case "redeem-offer-srp": case "redeem-offer-vdp": // ======= // row31(PL)(2c) - Fire on load of redeem offer completion // row41(PL)(2c) - Fire on load of redeem offer completion within vehicle details page // ======= switch (pageSubType) { case 'srp': year = eventDetails.year || ''; make = eventDetails.make || ''; model = eventDetails.model || ''; condition = eventDetails.condition || ''; bodyType = eventDetails.bodyType.join(' ') || ''; nameplate = [make, model].join(' ').toLowerCase().trim(); pageName = [condition, 'si:vls:redeem offer:thank you']; actionLabel = 'row31(PL)(2c)'; break; case 'vdp': vdpVehicleData = jzlAnalyticsObject['vdp_vehicle'] || []; year = vdpVehicleData.year || ''; make = vdpVehicleData.make || ''; model = vdpVehicleData.model || ''; condition = vdpVehicleData.condition || ''; nameplate = [make, model].join(' ').toLowerCase().trim(); bodyType = vdpVehicleData ? vdpVehicleData.category : ''; pageName = [condition, 'si:vehicle details:redeem offer:thank you']; actionLabel = 'row41(PL)(2c)'; break; } hierarchy = ['shopping tools:redeem offer', bodyType, nameplate].filter(function (segment) { return segment && segment.trim() !== ''; }); jzlAnalyticsObject['ford']['action_name'] = 'global-overlay'; jzlAnalyticsObject['ford']['page_name'] = pageName.join(':'); jzlAnalyticsObject['ford']['site_section'] = 'search inventory'; jzlAnalyticsObject['ford']['hierarchy'] = hierarchy.join(':'); jzlAnalyticsObject['ford']['model_year'] = year; jzlAnalyticsObject['ford']['nameplate'] = nameplate; fireDtm(jzlAnalyticsObject, actionLabel); break; case 'employment-application': if ( pageType === "careers" ) { // ======= // row166(T)(1c) - Fire when Visitor successfully submits Application form // ======= jzlAnalyticsObject['ford']['onclick_link_name'] = prefix + "about us:careers:send cv"; jzlAnalyticsObject['ford']['onclick'] = "about us:careers:send cv"; jzlAnalyticsObject['ford']['action_name'] = "global-onclick"; fireDtm(jzlAnalyticsObject, 'row166(T)(1c)'); } else { // ======= // row170(T)(2c) - Fire when submitting the form. // ======= jzlAnalyticsObject['ford']['action_name'] = 'global-overlay'; jzlAnalyticsObject['ford']['page_name'] = "about us:employment application:thank you"; jzlAnalyticsObject['ford']['site_section'] = 'about us'; jzlAnalyticsObject['ford']['hierarchy'] = "about us"; jzlAnalyticsObject['ford']['model_year'] = ""; jzlAnalyticsObject['ford']['nameplate'] = ""; fireDtm(jzlAnalyticsObject, 'row170(T)(2c)'); } break; } } })(); } if (action === "BLOG_ACTION.LINK_CLICK") { (function() { var clickType = jzlAnalyticsObject[ 'action_click_type' ]; var dtmClickType = "archive"; if (clickType === "category" || clickType === "tag") { dtmClickType = "tag"; } else if (clickType === "photo") { dtmClickType = "picture click"; } else if (clickType === "more") { dtmClickType = "archive"; } var label = null; if (pageSubType === "post") { var title = (jzlAnalyticsObject['page_title'] || "untitled").toLowerCase(); jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":about us:blog:" + title + ":content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "about us:blog:" + title + ":content:" + dtmClickType; label = "row156(T)(1c)"; } else { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":about us:blog:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "about us:blog:content:" + dtmClickType; label = "row158(T)(1c)"; } jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, label); })(); } if ( action === 'GALLERY.INTERACT' || action === 'BILLBOARD.INTERACT' ) { (function() { jzlAnalyticsObject[ 'ford' ][ 'onclick_link_name' ] = prefix + ":home:content:action"; jzlAnalyticsObject[ 'ford' ][ 'onclick' ] = "home:content:billboard"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row15(T)(1c)"); })(); } if (action === "ADCHOICES.CLICK") { (function() { jzlAnalyticsObject[ 'ford' ][ 'page_name' ] = "help:aboutads"; jzlAnalyticsObject[ 'ford' ][ 'action_name' ] = "global-overlay"; jzlAnalyticsObject[ 'ford' ][ 'nameplate' ] = ""; fireDtm(jzlAnalyticsObject, "row11(T)(2c)"); })(); } if (action === "ACCORDION.TOGGLE") { (function() { var title = eventDetails.title != null ? eventDetails.title.trim() : ''; var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; // row62(T)(1c) - Fire on toggle of Pickup & Delivery page accordion setAndFireDtm(jzlAnalyticsObject, 'row62(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:action', 'onclick': hierarchy + ':content:accordion:' + title, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); })(); } if (action === "AUTO5.BUY_NOW") { (function() { var page = pageSubType === "srp" ? "vls" : "vehicle details"; var condition = buildCondition(jzlAnalyticsObject, pageSubType, true); var nameplate = getNameplate(jzlAnalyticsObject) || buildNameplate(jzlAnalyticsObject); jzlAnalyticsObject['ford']['onclick_link_name'] = prefix + ":" + condition + ":si:" + page + ":content:action"; if (nameplate !== "") { jzlAnalyticsObject['ford']['onclick_link_name'] += ":" + nameplate; } jzlAnalyticsObject['ford']['nameplate'] = nameplate; jzlAnalyticsObject['ford']['onclick'] = condition + ":si:" + page + ":content:model e buy now"; jzlAnalyticsObject['ford']['action_name'] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row21(T)(1c)"); })(); } if (action === "GLOBAL_ACTION.LINK_CLICK") { (function() { var inMain = jzlAnalyticsObject['action_in_main']; var href = jzlAnalyticsObject['action_href']; var actionText = jzlAnalyticsObject['action_inner_text']; var actionType = eventParams && eventParams.actionType != null ? eventParams.actionType : null; var actionName = eventDetails && eventDetails.name != null ? eventDetails.name : (actionText != null ? actionText.toString().toLowerCase() : null); var mapping = { "ford-quick-lane": { type: "quicklane", label: "row110(T)(1c)" }, // row110(T) "oil-change": { type: "oil change advice", label: "row116(T)(1c)" }, // row114(T) "oil-change-advice": { type: "oil change advice", label: "row116(T)(1c)" }, // row116(T) "ford-service-pricing": { type: "ford service pricing", label: "row118(T)(1c)" }, // row118(T) "brake-service": { type: "brake service advice", label: "row120(T)(1c)" }, // row118(T) "brake-service-advice": { type: "brake service advice", label: "row120(T)(1c)" }, // row120(T) "battery-service": { type: "battery service advice", label: "row122(T)(1c)" }, // row122(T) "battery-service-advice": { type: "battery service advice", label: "row123(T)(1c)" },// row123(T) "tire-care": { type: "tire care advice", label: "row126(T)(1c)" }, // row126(T) -- old "tire-care-advice": { type: "tire care advice", label: "row126(T)(1c)" }, // row126(T) "collision": { type: "collision", label: "row128(T)(1c)" }, // row128(T) "ford-owner-advantage-rewards": { type: "owner advantage", label: "row132(T)(1c)" }, // row132(T) "ford-fordpass-rewards": { type: "fordpass", label: "row137(T)(1c)" }, // row137(T) "ford-fordpass-landing": { type: "fordpass landingpage", label: "row143(T)(1c)" }, // row143(T) "ford-fordpass-rewards-credit-card": { type: "fordpass credit card", label: "row144(T)(1c)" }, // row144(T) "general-service-advice": { type: "general service advice", label: "row114(T)(1c)" }, // row120(T) "ford-accessories": { type: "shop accessories", label: "row140(T)(1c)" }, // row140(T) "parts-center": { type: "ford parts", label: "row107(T)(6c)" }, // row107(T) "ford-blue-advantage": { type: "ford blue advantage", label: "row54(T)(1c)" }, // row54(T) "ford-pickup-delivery": { type: "ford pickup & delivery", label: "row62(T)(1c)" }, // row62(T) "ford-ev-landing": { type: "ev landing page", label: "row225(T)(1c)" }, // row225(T) "ford-ev-lifestyle": { type: "ev lifestyle", label: "row232(T)(1c)" }, // row232(T) "ford-ev-charging": { type: "ev charging", label: "row239(T)(1c)" }, // row239(T) "ford-ev-vhp-lightning": { type: "ev vhp lightning", label: "row244(T)(1c)" }, // row244(T) "ford-ev-vhp-mach-e": { type: "ev vhp mach-e", label: "row244(T)(1c)" }, "ford-mobile-service": { type: "mobile service", label: "row162(T)(1c)" }, // row162(T) "ford-ranger-reveal": { type: "ranger reveal", label: "row253(T)(1c)" }, // row244(T) "ford-f-150-reveal": { type: "f-150 reveal", label: "row256(T)(1c)" }, // row244(T) "inventory": { type: "inventory", label: "custom event" }, }; var mappedInfo = mapping[pageType]; var lowerCasedHref = href != null ? href.toLowerCase() : null; var contactLinkType = getLinkType(lowerCasedHref); var innerText = jzlAnalyticsObject['action_inner_text']?.toLowerCase() ?? null; if (handleContactRelatedLinks(contactLinkType, inMain)) { return; } if (contactLinkType != null || mappedInfo == null) { jzlAnalyticsObject['eventDetails'] = {}; return; } if (handleFordPassLinks(actionType, mappedInfo)) { return; } if (handleFordPassRewardsExitLinks(mappedInfo, lowerCasedHref)) { return; } if (handleFordAccessoriesPageLinks(mappedInfo, lowerCasedHref)) { return; } if (handleFordCreditCardPageLinks(mappedInfo, lowerCasedHref)) { return; } if (handleFordBlueAdvantagePageLinks(mappedInfo, lowerCasedHref)) { return; } if (handleFindDealerVanityLandingPageLinks(mappedInfo, lowerCasedHref)) { return; } if (handleFordServicePricingPageLinks(actionName, mappedInfo)) { return; } if (handleFordPassLandingPageLinks(actionType, mappedInfo, lowerCasedHref)) { return; } if (handleFordPickUpAndDeliveryPageLinks(jzlAnalyticsObject, mappedInfo, actionName)) { return; } if(handleEvVhpPageLinks(jzlAnalyticsObject, mappedInfo, href)){ return; } if(handleEvLandingPageLinks(jzlAnalyticsObject, mappedInfo, href)){ return; } if(handleEvChargingPageLinks(jzlAnalyticsObject, mappedInfo, href)){ return; } if(handleEvLifestylePageLinks(jzlAnalyticsObject, mappedInfo, href)){ return; } if (handleMobileServicePageLinks(mappedInfo, href, innerText)) { return; } if (handleRangerRevealPageLinks(mappedInfo, href, innerText)) { return; } if (handleF150RevealPageLinks(mappedInfo, href, innerText)) { return; } if (handleGenericInventoryPageLinks(jzlAnalyticsObject, mappedInfo, actionName, actionText)) { jzlAnalyticsObject['eventDetails'] = {}; return; } // It is important that we return 'false' on each function if event is not handled // so that we can clear the previous event data. jzlAnalyticsObject['eventDetails'] = {}; })(); } function handleGenericInventoryPageLinks(jzlAnalyticsObject, mappedInfo, actionName, actionText) { if (actionName == null || actionName === '' || actionName === actionText) { return false; } var page = pageSubType === 'srp' ? 'vls' : 'vehicle details'; var label = mappedInfo.label; var condition = buildCondition(jzlAnalyticsObject, pageSubType, true); var nameplate = getNameplate(jzlAnalyticsObject) || buildNameplate(jzlAnalyticsObject); var linkName = [prefix, condition, "si", page, "content:action", nameplate] .filter(function (segment) { return segment && segment.trim() !== '';}) .join(':'); setAndFireDtm(jzlAnalyticsObject, label, { 'action_name': 'global-onclick', 'onclick_link_name': linkName, 'onclick': [condition, "si", page, actionName].join(':'), 'model_year': undefined, 'nameplate': nameplate !== '' ? nameplate : undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); return true; } function getLinkType(href) { if (href == null) { return null; } if (href.startsWith("tel:")) { return "click to call"; } else if (href.startsWith("sms:")) { return "click to text"; } else if (href.startsWith("mailto:")) { return "email"; } return null; } function handleFordPassLandingPageLinks(actionType, mappedInfo, href) { if (mappedInfo == null) { return false; } if (mappedInfo.type !== "fordpass landingpage") { return false; } // rows 142-143(T)(1c) - Fire on actions on fordpass landing page(e.g. app download Google or Apple and learn more buttons) var fordPassLandingType = mappedInfo.type; var fordPassLandingLabel = mappedInfo.label; var isHandled = false; if (href != null && href.indexOf('ford.com/support') >= 0) { var hrefSegments = href.split('?'); var hrefPage = hrefSegments[0].match(/\/([^\/]+)\/?$/); var supportCategory = ''; if (href.indexOf('/support/category') > 0) { supportCategory = 'app'; } else if (href.indexOf('/support/fordpass/fordpass-rewards/overview') > 0) { supportCategory = 'rewards'; } else if (href.indexOf('/support/fordpass/fordpass-rewards/credit-card') > 0) { supportCategory = 'credit card'; } if (hrefPage == null) { return false; } // row143, column c,av (pev2, sProp5/c5) setAndFireDtm(jzlAnalyticsObject, fordPassLandingLabel, { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ":service:" + fordPassLandingType + ":content:action", 'onclick': ['service', fordPassLandingType, 'content:learn more', supportCategory].join(':'), 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); isHandled = true; } if (actionType != null) { var appPlatform = actionType || ''; var appLinkPosition = eventParams.position || ''; if (appPlatform !== "") { // row142, column c,av (pev2, sProp5/c5) setAndFireDtm(jzlAnalyticsObject, fordPassLandingLabel, { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ":service:" + fordPassLandingType + ":content:action", 'onclick': ['service', fordPassLandingType, 'content:app download', appPlatform, appLinkPosition].join(':'), 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); jzlAnalyticsObject['eventDetails'] = {}; isHandled = true; } } return isHandled; } function handleFordServicePricingPageLinks(actionName, mappedInfo) { if (actionName == null || mappedInfo == null) { return false; } if (mappedInfo.type !== 'ford service pricing') { return false; } // row118 Fire on actions on service pricng page // (i.e. see all offers, commodity page click, schedule service, see service pricing) setAndFireDtm(jzlAnalyticsObject, 'row118(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':service pricing:content:action', 'onclick': 'service pricing:content:' + actionName, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } function handleFindDealerVanityLandingPageLinks(mappedInfo, href) { if (mappedInfo == null) { return false; } if (mappedInfo.type !== "ford parts") { return false; } if (href == null || href.indexOf('parts.ford.com') < 0) { return false; } // row107, column av (sProp5, sProp6) var referralTag = "fpol:find dealer:vanity landing"; setAndFireDtm(jzlAnalyticsObject, 'row107(T)(6c)', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:' + referralTag, 'referred_to': referralTag, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); return true; } function handleFordBlueAdvantagePageLinks(mappedInfo, href) { if (href == null || mappedInfo == null) { return false; } if (mappedInfo.type !== "ford blue advantage") { return false; } if (href.indexOf('/inventory/') >= 0) { // row54, column av (sProp5) setAndFireDtm(jzlAnalyticsObject, 'row54(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':used:si:cpo overview blue advantage:content:action', 'onclick': 'used:si:cpo overview blue advantage:content:search inventory', 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); return true; } else { var action = 'custom'; if (href.indexOf('gold-certified-brochure.pdf') >= 0) { action = 'gold certified'; } else if (href.indexOf('blue-certified-brochure.pdf') >= 0) { action = 'blue certified'; } else if (href.indexOf('gold-certified-inspection-checklist.pdf') >= 0) { action = '172 point checklist'; } else if (href.indexOf('blue-certified-inspection-checklist.pdf') >= 0) { action = '139 point checklist'; } // row55, column av (sProp5) setAndFireDtm(jzlAnalyticsObject, 'row55(T)(1c)', { 'action_name': 'global-download', 'onclick_link_name': prefix + ':used:si:cpo overview blue advantage:download', 'onclick': 'used:si:cpo overview blue advantage:brochure download:' + action, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); return true; } } function handleFordCreditCardPageLinks(mappedInfo, href) { if (mappedInfo == null) { return false; } if (mappedInfo.type !== "fordpass credit card") { return false; } if (href == null || href.indexOf('owner.ford.com') < 0) { return false; } var hrefSegments = href.split('?'); var hrefPage = hrefSegments[0].match(/\/([^\/]+)\/?$/); if (hrefPage == null) { return false; } var referralTag = action = 'custom'; var tagLabel = ''; switch (hrefPage[1]) { case 'credit-card.html': referralTag = 'visa'; action = 'learn more'; tagLabel = 'row145(T)(6c)'; break; case 'faq.html': referralTag = action = 'faq'; tagLabel = 'row146(T)(6c)'; break; } // row145-146, column av-aw (sProp5, sProp6) setAndFireDtm(jzlAnalyticsObject, tagLabel, { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:flmo:fp:' + referralTag, 'referred_to': 'flmo:fp:' + referralTag, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); // row144, column av (sProp5) setAndFireDtm(jzlAnalyticsObject, 'row144(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':service:fordpass rewards credit card:content:action', 'onclick': 'fordpass rewards credit card:content:' + action, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); return true; } function handleFordAccessoriesPageLinks(mappedInfo, href) { if (href == null || mappedInfo == null) { return false; } if (mappedInfo.type !== "shop accessories") { return false; } var hrefSegments = href.split('?'); var hrefPage = hrefSegments[0].match(/\/([^\/]+)\/?$/); if ( hrefPage == null ) { return false; } var linkTagMapping = { 'accessories.ford.com': 'shop accessories', 'parts.ford.com': 'shop accessories', 'ford.aspx': 'accessorize my ford', 'interior.html': 'shop interior', 'wheels.html': 'shop wheels', 'electronics.html': 'shop electronics', 'bed-products.html': 'shop bed products', 'exterior.html': 'shop exterior products', 'trailer-towing.html': 'shop trailer towing', }; action = linkTagMapping[hrefPage[1].toLowerCase()] || ''; if (action === '') { return false; } // row140, column av (sProp5) setAndFireDtm(jzlAnalyticsObject, 'row140(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':service:shop accessories:content:action', 'onclick': 'shop accessories:content:' + action, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); if (href.indexOf('accessories.ford.com') >= 0 || href.indexOf('parts.ford.com') >= 0) { // row141(6c), column av-aw (sProp5, sProp6) setAndFireDtm(jzlAnalyticsObject, 'row141(T)(6c)', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:gfa:home', 'referred_to': 'gfa:home', 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } return true; } function handleFordPassRewardsExitLinks(mappedInfo, href) { if (mappedInfo == null) { return false; } if (mappedInfo.type !== "fordpass") { return false; } if (href == null || href.indexOf('owner.ford.com') < 0) { return false; } jzlAnalyticsObject['ford']['onclick_link_name'] = "referral:exit"; jzlAnalyticsObject['ford']['onclick'] = "referral:flmo:fp:rewards"; jzlAnalyticsObject['ford']['model_year'] = undefined; jzlAnalyticsObject['ford']['nameplate'] = undefined; jzlAnalyticsObject['ford']['body_model_trim'] = undefined; jzlAnalyticsObject['ford']['engine_trans'] = undefined; jzlAnalyticsObject['ford']['price'] = undefined; jzlAnalyticsObject['ford']['action_name'] = "referral-exit"; fireDtm(jzlAnalyticsObject, "row138(T)(6c)"); return true; } function handleFordPassLinks(actionType, mappedInfo) { if (actionType == null || mappedInfo == null) { return false; } if (mappedInfo.type !== "fordpass") { return false; } var appPlatform = actionType || ''; var appLinkPosition = eventParams.position || ''; var fordPassType = mappedInfo.type; var fordPassLabel = mappedInfo.label; if (appPlatform !== "") { // row137(T)(1c) - Fire on actions on FordPass rewards pages(e.g. ) setAndFireDtm(jzlAnalyticsObject, fordPassLabel, { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ":service:" + fordPassType + ":content:action", 'onclick': ['service', fordPassType, 'content:app download', appPlatform, appLinkPosition].join(':'), 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); jzlAnalyticsObject['eventDetails'] = {}; return true; } return false; } function handleFordPickUpAndDeliveryPageLinks(jzlAnalyticsObject, mappedInfo, actionName) { if (mappedInfo == null || mappedInfo.type !== 'ford pickup & delivery') { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; // row62 Fire on actions on ford pickup and deliver page // (i.e. schedule service, video play, accordion) setAndFireDtm(jzlAnalyticsObject, 'row62(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:action', 'onclick': hierarchy + ':content:' + actionName, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); return true; } function handleEvVhpPageLinks(jzlAnalyticsObject, mappedInfo, href){ if (mappedInfo == null || (mappedInfo.type !== 'ev vhp lightning' && mappedInfo.type !== 'ev vhp mach-e')) { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; var actionName = 'action' //Events staying on site var fireEvent = false; if(href.includes('#inventory')){ actionName = 'view inventory'; fireEvent = true } if(href.includes('/inventory/')){ actionName = 'search inventory'; fireEvent = true } //row 244 (buy now CTA) if(href.includes('ford.com/finder/vdp')){ var actionName = "buy now"; fireExitEvent = true } if(fireEvent === true){ // row244 Fire on click actions on ev vhp (i.e. view inventory) setAndFireDtm(jzlAnalyticsObject, 'row244(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:action', 'onclick': hierarchy + ':content:' + actionName, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } //EXIT EVENTS var fireExitEvent = false; var referralTag = ''; //row 247 Exit to ford.com (learn more CTA) if(href.includes('ford.com/trucks/f150/f150-lightning')){ var referralTag = "fv:vehicle:home:ford f-150 lightning"; fireExitEvent = true } if(href.includes('ford.com/suvs/mach-e')){ var referralTag = "fv:vehicle:home:ford mach-e"; fireExitEvent = true } //row 248 Exit to ford.com (learn more CTA) //Tagging doc shows exit to FD but site CTA is not setup that way /*if(href.includes('/ev-home-charging-benefits/')){ var referralTag = "fv:lp:fuel efficient:technologies:home charging"; fireExitEvent = true }*/ //row 249 Exit to ford.com (explore home charging CTA) if(href.includes('ford.com/electric/ev-home-charging-benefits')){ var referralTag = "fv:lp:fuel efficient:technologies:home charging"; fireExitEvent = true } //row 250 Exit to ford.com (explore public charging CTA) if(href.includes('ford.com/electric/public-ev-charging-near-me')){ var referralTag = "fv:lp:fuel efficient:technologies:public ev charging"; fireExitEvent = true } //row 251 Exit to ford.com (see savings CTA) if(href.includes('ford.com/electric/what-does-it-cost-to-own-an-ev')){ var referralTag = "fv:lp:fuel efficient:technologies:affordability "; fireExitEvent = true } if(fireExitEvent === true){ // row247-251 setAndFireDtm(jzlAnalyticsObject, 'row247-251', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:' + referralTag, 'referred_to': referralTag, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } return true; } function handleEvLandingPageLinks(jzlAnalyticsObject, mappedInfo, href) { if (mappedInfo == null || mappedInfo.type !== 'ev landing page') { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; if(href.includes('consumerreports')){ // row247-251 var referralTag = 'fv:lp:fuel efficient:technologies:consumer report'; var actionName = 'read article'; setAndFireDtm(jzlAnalyticsObject, 'row225', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:action', 'onclick': hierarchy + ':content:' + actionName, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); setAndFireDtm(jzlAnalyticsObject, 'row231', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:' + referralTag, 'referred_to': referralTag, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } } function handleEvChargingPageLinks(jzlAnalyticsObject, mappedInfo, href) { if (mappedInfo == null || mappedInfo.type !== 'ev charging') { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; var actionName = 'action'; var fireEvent = false //row 239 Fire on action in ev charging page (i.e. CTA) if (href.includes('afdc.energy.gov/laws')) { actionName = 'explore incentives'; fireEvent = true } if (href.includes('service-appointment')) { actionName = 'schedule service'; fireEvent = true } if(fireEvent === true){ setAndFireDtm(jzlAnalyticsObject, 'row244(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:action', 'onclick': hierarchy + ':content:' + actionName, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } //EXIT EVENTS var fireExitEvent = false; var referralTag = ''; //row 240 Exit to ford.com (get more charing info CTA) if (href.includes('ford.com/electric/ev-home-charging-benefits')) { var referralTag = "fv:lp:fuel efficient:technologies:home charging"; fireExitEvent = true } //row 241 Exit to ford.com (see savings CTA) if (href.includes('ford.com/electric/what-does-it-cost-to-own-an-ev')) { var referralTag = "fv:lp:fuel efficient:technologies:affordability"; fireExitEvent = true } if (fireExitEvent === true) { // row247-251 setAndFireDtm(jzlAnalyticsObject, 'row247-251', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:' + referralTag, 'referred_to': referralTag, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } return true; } function handleEvLifestylePageLinks(jzlAnalyticsObject, mappedInfo, href) { if (mappedInfo == null || mappedInfo.type !== 'ev lifestyle') { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; var actionName = 'action'; var fireEvent = false; //row 239 Fire on action in ev charging page (i.e. CTA) if (href.includes('afdc.energy.gov/laws')) { actionName = 'explore incentives'; fireEvent = true } //Events staying on site if(href.includes('/ev-charging/')){ actionName = 'explore charging'; fireEvent = true } if(href.includes('/ev-lightning/')){ actionName = 'explore f150'; fireEvent = true } if(href.includes('/mustang-mach-e/')){ actionName = 'explore mach e'; fireEvent = true } if(href.includes('/ev-ownership/')){ actionName = 'ownership info'; fireEvent = true } if(fireEvent === true){ // row244 Fire on click actions on ev vhp (i.e. view inventory) setAndFireDtm(jzlAnalyticsObject, 'row244(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:action', 'onclick': hierarchy + ':content:' + actionName, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } //EXIT EVENTS var fireExitEvent = false; var referralTag = ''; //row 233 Exit to ford.com if (href.includes('ford.com/electric/what-does-it-cost-to-own-an-ev')) { var referralTag = "fv:lp:fuel efficient:technologies:affordability"; fireExitEvent = true } if (fireExitEvent === true) { // row247-251 setAndFireDtm(jzlAnalyticsObject, 'row247-251', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:' + referralTag, 'referred_to': referralTag, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } return true; } function handleMobileServicePageLinks(mappedInfo, href, innerText){ if (mappedInfo == null || mappedInfo.type !== 'mobile service') { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; // service:mobileservice:content:{schedule service|video play} //row 163 Fire on action in mobileservice page (i.e. click on CTA) if (href.includes('/service-appointment/')) { var actionName = 'schedule service'; setAndFireDtm(jzlAnalyticsObject, 'row244(T)(1c)', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:action', 'onclick': hierarchy + ':content:' + actionName, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } if (href.includes('ford.com')) { var referralTag = "flmo:fp:rewards"; setAndFireDtm(jzlAnalyticsObject, 'row164', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:' + referralTag, 'referred_to': referralTag, 'model_year': undefined, 'nameplate': undefined, 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } return true; } function handleRangerRevealPageLinks(mappedInfo, href, innerText){ if (mappedInfo == null || mappedInfo.type !== 'ranger reveal') { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; if (href.includes('ford.com')) { var referralTag = "flmo:fp:rewards"; setAndFireDtm(jzlAnalyticsObject, 'row164', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:' + referralTag, 'referred_to': referralTag, 'model_year': 2024, 'nameplate': 'ford ranger', 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } return true; } function handleF150RevealPageLinks(mappedInfo, href, innerText){ if (mappedInfo == null || mappedInfo.type !== 'f-150 reveal') { return false; } var hierarchy = jzlAnalyticsObject['ford']['hierarchy']; if (href.includes('ford.com')) { setAndFireDtm(jzlAnalyticsObject, 'row164', { 'action_name': 'referral-exit', 'onclick_link_name': 'referral:exit', 'onclick': 'referral:bp', 'referred_to': 'bp', 'model_year': '2024', 'nameplate': 'ford f-150', 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } if (href.includes('models-Ford-F--150')) { setAndFireDtm(jzlAnalyticsObject, 'row259', { 'action_name': 'global-onclick', 'onclick_link_name': prefix + ':' + hierarchy + ':content:view inventory', 'onclick': hierarchy + ':content:view inventory', 'model_year': '2024', 'nameplate': 'ford f-150', 'body_model_trim': undefined, 'engine_trans': undefined, 'price': undefined, }); } return true; } function handleContactRelatedLinks(linkType, inMain) { if (linkType == null) { return false; } if (inMain) { if (pageType === "staff") { if (linkType === "click to call" || linkType === "email") { jzlAnalyticsObject['ford']['onclick_link_name'] = prefix + ":about us:meet our staff:content:action"; jzlAnalyticsObject['ford']['onclick'] = "about us:meet our staff:" + linkType; jzlAnalyticsObject['ford']['action_name'] = "global-onclick"; fireDtm(jzlAnalyticsObject, "row150(T)(1c)"); return true; } } else if (pageType === "inventory" && pageSubType === "vdp") { if (linkType === "click to call") { (function () { var nameplate = 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} jzlAnalyticsObject['ford']['onclick_link_name'] = prefix + ":help:" + linkType; jzlAnalyticsObject['ford']['onclick'] = "help:" + linkType; jzlAnalyticsObject['ford']['tool'] = "event:" + linkType; jzlAnalyticsObject['ford']['tool_descriptor'] = linkType + ":" + scope; jzlAnalyticsObject['ford']['model_year'] = undefined; jzlAnalyticsObject['ford']['nameplate'] = undefined; jzlAnalyticsObject['ford']['action_name'] = "click-to-call"; fireDtm(jzlAnalyticsObject, "row11(T)(5c)"); return true; })(); } } return false; } }); function setAndFireDtm( jzlAnalyticsObject, label, values ) { var dtmObj = {...jzlAnalyticsObject}; for ( var key in values ) { if ( values.hasOwnProperty(key) ) { dtmObj['ford'][key] = values[key]; } } fireDtm(dtmObj, label); return dtmObj; } function fireDtm( jzlAnalyticsObject, label, options ) { options = options !== undefined ? options : {}; var pageNamePostfix = options.pageNamePostfix; var vars = jzlFordDtmBuildDataVars( jzlAnalyticsObject, { pageNamePostfix: 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